The Most Important Criteria

As any student begins to contemplate attending university, he or she must confront the plethora of qualities and attributes of the universities out there. This is daunting. Of course, it is true that there are over 4,000 colleges and universities just in the United States, with some claims of there being over 25,000 world-wide. However, what makes any of them a “good fit” for a particular student? Arguably each is unique and different, so what might make one of them the right school for a student? 

Most college counseling processes involve some deep reflection by the student. It is really important for students to take time to think about what is important to them in a college. As I have gone through my career in counseling students, I have encountered a host of criteria more regularly: a particular major, proximity to urban centers, distance from home, size of university, student to faculty ratio, affordability, etc. I would note that I have seen a growing number of other criteria as of late: the regional political disposition, job placement after graduation, the diversity of the student body, availability of internships, the academic support programs, merit-based scholarships, etc. And I have seen some unique criteria as well: a campus with an arboretum, minimal publishing requirements for faculty, a top-tier athletics program, the availability of a climbing wall, etc. This variety reflects the breadth and variety of the very different students with whom I have worked, all searching for a campus that fits them and their needs.

However, while I still think that it is absolutely essential for students to self-reflect and to learn all that they can about themselves in an effort to lead a better life, let alone to inform their college search process, I wish also to provide some additional scaffolding for identifying these important criteria based on some recent research. In 2014, The Gallup-Purdue Index, research on some 30,000 college graduates from the US, sought to explore the relevant college/university experiences of individuals who they deemed to have “great jobs” and/or leading “great lives.” The research is certainly worth taking the time to explore, especially when considering their definitions of success:

The Gallup-Purdue study found that college graduates who have achieved great jobs and great lives were more likely to be personally engaged with a faculty member, have participated in an internship, been involved in extracurricular activities and have graduated with manageable student debt. These findings held true regardless of the type of public or private non-profit, four-year institution, no matter whether highly or much less selective. It was the student experience and level of engagement that made the difference – not the rankings. (source)

So, in so many ways, but especially for young people still exploring the world around them and their place in it, there is wisdom in exploring those experiences that turn out to be most important to others who have found success at the other end of college. As such, perhaps we can find some angles through which to see the college search process with a more critical and informed eye.

One component of the research looks at those “successful” individuals who thought that their education was worth the cost. When examining this subset, there are a series of experiences that significantly increased the chances of an individual strongly agreeing that their college experiences was worth the cost: 

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In this way, doesn’t it then make some sense to, as I referenced before, use these criteria as a scaffolding to explore what criteria are of true significance in your college search?

Thankfully, Purdue-Gallup provide two documents that are terrifically helpful in the college search process. The first is entitled 6 Principles of Success and points to suggested behaviors for students in the search process as well as to points to consider when searching for colleges. The second, arguably the more important one and certainly the more helpful for our purposes here, is a College Planning Checklist, a listing of some essential questions to guide your research when exploring colleges. Again, while each college should yield its own relatively-unique answers to the questions, the students’ responses should be informed by some deep reflection and pursuit of a greater sense of self. 

For example, large class sizes might mean for some that finding a mentor will be harder given the competition for professors’ attention, whereas for others, large class sizes might be the inevitable byproduct of pursuing a resource-intensive (expensive) major about which the student is passionate. Exploring these dynamics is at the very heart of the college search. It is never too early for a high school student to start thinking about these concepts! 

College Counseling Cheatsheet: December

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Take a look here for a 30-minute activity each weekday to bolster your college counseling practice. At this stage, we are beginning to get some feedback from users, which we welcome, and future months are likely to include more guidance from the hive-mind. Let us know if you have any recommendations for us or for other counselors!

See the College Counseling Cheatsheet for December 2019 here!

If you’re new here and wondering how to take advantage, read this post from a couple months back to get the cheatsheet uploaded into your calendar.

Enjoy the month!

The Two Week Rule

There are many counselors and advisors well-versed and highly-experienced in the college application world who recommend that applicants submit their applications ahead of time. I recommend two weeks! Why? This is an important question the answers to which I hope all students and parents understand…

The first answer is that if a student plans ahead to be done with an application two weeks before the deadline, it psychologically eliminates much of the stress of the application process that is derived from doing things at the last minute.

Second, it provides a buffer, time for the student to reflect on what he or she has done ahead of the deadline. If a student works to complete things two weeks ahead of time and then, while reviewing things in preparing to send, comes to the realization that something is missing or something is not as strong as they might like, then there is still time to adjust and to work with a counselor. This is not the case when the plan is finish the night of the deadline.

Third, things go missing in the submission process. It is getting better and better, but it is a plain fact that application materials do not always arrive where they are supposed to on time. There is a startling correlation between things missing and applying close to the deadline. Some of this comes from the technology and application portals getting jammed-up in the days leading into a deadline. (We want to be clear that when counselor materials -- recommendations, transcripts, profile -- go missing in the submission process, they are not held against the student at most institutions. Colleges, generally, are very accommodating when things are missing when there is evidence that they were submitted on time.)

Fourth, this allows your counselor to provide you and all of your classmates with equal attention. If everyone is pushing ahead with last-minute applications, then the counselors are being asked to respond and support accordingly. Of course, all counselors will do our best to support all of our students, but when one student's last-minute, eleventh-hour process keeps us from orderly and composed support of a student who is being proactive for a later application deadline, then things become unbalanced and unfair.  

Fifth, there is a small consideration in the application process at many places for the date and time of the submission, which colleges can see. It looks far better, of course, when a student submits in advance of a deadline than at the last minute. To be clear, it does not HURT a student to submit at the last minute -- colleges will support this! -- but it can HELP a student's image as a matter of demonstrated interest to submit early. 

Finally, consider the following real scenario... If a student applies on October 18 for a November 1 deadline, it usually takes a few days for the college or university to get back to the student confirming the application and receipt of materials. That means a student would probably hear back by about October 23. Now, consider the possibilities for missing materials: a student could have forgotten to submit SAT scores, an arts supplement, an essay, payment, etc. Or, as mentioned before, something could go missing in the submission process, such as a letter of recommendation, a transcript, a previous school transcript, etc. If the student applied two weeks ahead, we still have over a week to make sure all is in order before the deadline. However, if the student applies on October 31 for a November 1 deadline, they would not hear back until probably November 5 (and actually likely much later given that it takes more time for admissions offices to process those applications that come in at the deadline). Now it is after the deadline. Stress is high. If materials are missing, even if all has been submitted and we need only email the college admissions office to let them know all was sent -- which is usually all that it takes -- it is still over a week after the deadline. So, when these scenarios, which happen all too regularly, are avoidable, we strongly recommend that students do all that they can to avoid them!

So, please follow our advice:

Apply two weeks ahead of any posted college deadline!

Transition to College: Technology

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At this stage, technology and education are inextricably linked, and this interconnectedness will only continue to grow as students move into college. That said, this post is intended to get students and parents thinking about the ways in which they will navigate those roads ahead. Our fundamental question is:

How will technology figure into your life in college?

Here are some additional points to consider:

  • Be sure you know what your school recommends, requires, and provides before purchasing anything! Admitted student websites and social media groups are great places to explore answers to these questions.

  • What will you bring to college for a communication device? Will you get a new cell phone or a SIM card for your current phone? Will you keep two devices?

  • What will you bring with you to college for a computer? Does your college recommend a certain type or brand (e.g. Mac v. PC)?

  • Does your college offer any discounts or deals for purchasing a new computer? Have you explored the IT department, the campus bookstore, and local shops?

  • Alumni Advice: Check out what the IT office recommends and get what they say. If your computer breaks and you are using what they suggest, then they can definitely help you. If you’re using another brand or model, they might not be able to help!

  • What software or platforms does your college recommend or require?

  • Will you bring iPads/tablets, iPods or other personal music players, wearable technology (e.g. smart watch), or other technology?

  • Will you bring a TV, gaming system, etc? Have you communicated with your roommates about this? And does the college make any recommendations on this front?

  • Alumni Advice: Don’t bring things that will distract you and keep you in your dorm room the whole time. Some friends of mine had TVs and gaming systems and never left their rooms, which prevented them from making friends.

  • Alumni Advice: Keep your stuff safe! High school is not real life. You cannot just leave your things laying around and expect them to be there when you come back.

This piece is part of a series on “transitioning to college.” We encourage graduating seniors and their parents or guardians to engage in discussion on a weekly basis about these topics. If you have feedback or additional ideas or perspectives to share, please let us know so we can incorporate your thoughts into revisions of our posts.


Transition to College: Sexual Intimacy

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Based on feedback from countless alums, one of the components of college life that elicits the greatest amount of attention is sexual intimacy. Of course, this is often a difficult and awkward concept to engage in discussion about between students and their parents, but it is nonetheless a healthy and normal one that deserves the time and attention.

As such, for this topic, we encourage students to consider the following prompt:

What are your parameters surrounding sexual intimacy?

Here are some additional thoughts and questions to contemplate:

  • Have you examined your college’s rules surrounding sexual intimacy and consent? How about the local laws?

  • Alumni Advice: Be sure to know the rules and laws! Everyone knows someone who ran into problems in college because they didn’t know them.

  • Under what conditions would you consider to consent to sexual intimacy with a partner, if any?

  • Alumni Advice: Stay away from drunken “hookup culture” at college. It can lead to so many problems.

  • What resources are available for students who have questions about sexual intimacy or who need guidance? Where are the offices located? What are their hours?

  • What difficult situations might present themselves in relation to sex and intimacy that you can plan ahead for?

  • Alumni Advice: Discuss your plans surrounding sex and intimacy with your friends so that you can support and help each other, particularly surrounding safety.

  • If you are unsure of the concept of sexual consent, take some time to review this video:



  • Also, be sure to revisit this video, which is often used to promote discussion about consent:

This piece is part of a series on “transitioning to college.” We encourage graduating seniors and their parents or guardians to engage in discussion on a weekly basis about these topics. If you have feedback or additional ideas or perspectives to share, please let us know so we can incorporate your thoughts into revisions of our posts.



Transition to College: Hopes & Fears

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The process of looking ahead to college/university — for both students and parents — is a complicated ball of emotions. On one hand, it is exciting, and so many have been looking forward to it for so long. But on the other hand, it can be anxiety-provoking, leaving the familiar and moving on into the unknown. That being said, confronting our hopes and fears is an essential component of this process, and the earlier that students and parents confront and then share their thoughts, the more time there is to reconcile them. As such, this week we encourage students and parents to consider the following prompt:

What are your hopes and fears looking ahead to university?

Here are some additional prompts to flesh out your thinking:

  • What do you hope for from the college experience?

    1. What do you fear the most?

    2. What sorts of experiences are you most looking forward to in the first year?

    3. What kind of relationship do you hope to have with your roommate?

    4. What would a lonely day look like for you in college? Is there anything you can do to minimize those?

    5. What kinds of classes are you most excited to take?

    6. What is the biggest thing you hope to have learned by the end of your first year?

    7. Alumni Advice: It is very normal to have some worries as you transition to college. Be sure to know in advance who you can talk to about these worries at the college. There are always people there to help.

This piece is part of a series on “transitioning to college.” We encourage graduating seniors and their parents or guardians to engage in discussion on a weekly basis about these topics. If you have feedback or additional ideas or perspectives to share, please let us know so we can incorporate your thoughts into revisions of our posts.

College Counseling Cheatsheet: November

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Month four of the College Counseling Cheatsheet has revealed a sizeable growth in our followers. Be sure to share this resource with others. For now, take a look at this month’s collection of 30-minute (or so) exercise to help build a better counseling practice!

If you’re new here and wondering how to take advantage, read this post from a couple months back to get the cheatsheet uploaded into your calendar.

And, as always, I welcome feedback, ideas, dates I missed, or anything else you can think of!

Happy November!

College Visits

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There is no better way to understand a college or university than for a student to see it with his or her own eyes. As such, we strongly recommend that families consider planning college visits during the high school years, if at all possible. To be clear, it is certainly possible to successfully navigate the college search process without visiting colleges, but it is hard when a student is only able to use the internet for points of comparison. In fact, I have seldom had students really fall in love with a school -- or an attribute of a type of school -- without visiting. So, plan early and do what you can to get on some college campuses! And keep in mind the importance of demonstrated interest, especially in the US. 

Here is a bit of a topical approach to some common questions and concepts...

Can’t I just apply and then visit? 

This was typically the protocol for many students years ago: apply to a swath of schools that seemed to fit the bill and then visit those to which the student was accepted. Unfortunately, this does not allow students to use their visit to help their search processes. How do they know the schools they have applied to are the “right” ones? As such, we recommend that students do what they can to visit before the application process. If a student must choose between visiting before or visiting after, we recommend before!

What if I have a small window of time to visit? 

This is related to the question about only being able to afford to visit one location. In the end, utilize your college counselor! Pick a city -- or work with your college counselor to pick a city -- and then visit a bunch of different colleges in that city. In almost every urban environment there are several institutions of higher education that are different enough to give you a sense of some different types of schools: Boston, London, LA, Paris, DC, Chicago, Seattle, Manchester, Amsterdam. (New York is a tough destination for this one, actually, without being able to get out of the city.) Let your college counselor know which city you’d like to visit, and we can put together a list.

What if I have a really small window of time to visit colleges? 

In the “good old days,” when college counselors were encouraging people to apply-and-then-visit, when it was possible, they would push students to do just two visits before the application process to inform the list: one large, one small and one urban, one rural. Combine these two attributes into two schools, and this was all that was needed: one big, urban school and one small, rural school or one big, rural school and one small, urban school (although this latter type is harder to find!). If this is all you can do, this, at least, will get you thinking about two of the more basic criteria: size and proximity to city.

What do I do if I want to visit the summer before junior year (or earlier) when college counseling has not yet formally begun?

Of course, if you can plan ahead, we would love to meet with you to discuss, so don’t be discouraged by any sense that college counselors are not available. That said, the idea early in the high school career is to visit a wide array of different types of places, even if they don’t seem to be places that are very interesting. You never know until you check them out! As such, what we would recommend is to find a list of schools that cover a wide array of different types of places and then start researching. Go to the websites and start seeing what stands out. Then pick a few of the favorites to visit. Let us know how we can help! 

What if I only visit hyper-selective schools?

This one is a bit more complicated. If you look at all the Ivy League schools freshman and sophomore year, fine. Maybe they will be motivational for you and you will rise to the challenge academically knowing you need to work hard to get admitted to these places. However, to be clear, while we would discourage any student from focusing visits only on the hyper-selectives, I also say that if you find yourself in Princeton, New Jersey, go visit Princeton. While there are many unique elements to the institution, we can approximate and replicate just about all of them in other institutions, so don’t hesitate to visit schools like this. Just don’t focus on only those types of places! It is best to visit an array of different types of places. 

What do I do when visiting a school? 

Visits typically are comprised of two components: a campus tour and an info session, where someone, usually from the admissions team, leads a discussion about the school. We recommend taking advantage of both -- and any other -- opportunities offered by the school. Keep in mind, though, that these visit experiences are typically highly sculpted, so we recommend doing three things on any campus visit… First, sit in the dining area where students are abound. Are they happy? Excited? What are they wearing? Are they socializing? Can you see yourself there? Second, grab a school newspaper. What are the issues being discussed? Are they relevant to you? Do they speak to your interests or concerns? And, third, examine the bulletin boards while walking around campus. What is being advertised? Apartments? Missing items? Jobs? Internships? Social activism? These things can fill many of the gaps avoided in the more refined components of the formal visit. Also, it makes sense for you to take a look at the current year’s supplemental application questions, those questions that are specific to that college and see if you can find ways to answer them through the experience of your visit.

What if I cannot get on the official tour and info session?

If you cannot get on the official visit or they are not offered on days when you are there, ask if you can be provided with information for a self-guided tour. Most admissions offices will offer these. Then, you and your family can stroll around at your own leisure. This being said, given the role of demonstrated interest, we recommend that you take some time to drop a quick email to your admissions representative to let them know you were there and what you thought of the place after your tour!

What if I don’t get to visit the schools I will eventually apply to?

Don’t worry about this. It is more important to visit some schools than the ones you will apply to. Your college counselor can help you with approximations: if you liked school X for these reasons, then you will probably like school Y because they are similar. Very few students I have ever worked with have visited all of the schools to which they applied. Of course, though, if you are fortunate enough to be able to make visits each year, we would recommend that you start broad and increase your focus with each year, perhaps intending to visit your final college list heading into the senior year. 

Are there any schools you really recommend I visit?

Yes. Just one. An early decision school. We have a hard time recommending that a student apply binding Early Decision to a college without having visited. It seems too risky.

Will you put together the itinerary for us?

Nope. This one is for you. Of course, parents typically need to be involved here to arrange for transportation and logistics, but in an ideal world the student would communicate and sign up for the visits. 

One final point…

When we discuss college visits, we think about driving a submarine: it is designed to head in one direction without great maneuverability. Once headed in a certain direction, it is hard to turn. That said, when something has been discarded, just like with a submarine, it is hard to see what has been left behind. The submarine lingo here is that it is hard to see what is in your baffles, directly behind you! So, just as submariners do, students visiting colleges should routinely check their baffles! This can simply be visiting a school on occasion that does not fit the with the type of school that they seem to be gravitating toward. When you stop looking at schools as an on-off switch and rather as places for which there are many good reasons to attend, you can learn something even from a school you know you would never attend about what you are looking for. So, for example, even though you might have moved away from large, state institutions in favor of small liberal arts colleges, be sure to check that hunch on occasion and “check your baffles” by taking another look at a big school. There is certainly something you can learn from such a visit, but you are also honoring one of the most important principles of the college process: you have the right to change your mind! 


Scholarship Searches

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There is a lot of information out there about scholarships. While most students look for need-based financial aid or merit-based aid directly from individual institutions, there is an incredible host of money available from other parties. From our experience, FastWeb, an online collection of scholarships, is the best resource out there. It takes time and energy to apply for most scholarships, but every little bit tends to help! Take a look!


IACAC 2019 SARI Presentation: Using Data in College Counseling

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This weekend I had the honor of presenting at the second International ACAC Subsaharan African Regional Institute at the African Leadership Academy in Johannesburg, South Africa. The topic of the presentation was “Using Data in College Counseling,” a zoom-in, zoom-out look at ways counselors might look to incorporate more data into their practice. Thanks to Wendy Beato, my co-presenter, and thanks to those in attendance!

Please see the slide deck here!

College Counselor Cheatsheet: October

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The College Counseling Cheatsheet is getting some traction! I was recently in Louisville for the annual NACAC conference, and I ran into a host of people who have been using the Cheatsheet and finding value in it. I’ve also been in touch with a few individuals who have ideas to expand upon it. And, of course, I’ve received a bunch of feedback about what sorts of items to include. Thank you all for that!

In the end, the concept has evolved to be more of an activity you can or should (or maybe even must) do for ~30 minutes to improve your college counseling practice.

For now, here is October’s College Counseling Cheatsheet. If you need assistance in getting it imported into your calendar, see the bottom of this post from last month. I welcome feedback, ideas, dates I missed, or anything else you can think of!

Happy October!

The Phantom Applicant

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A good friend of mine used to work in the admissions office of a hyper-selective liberal arts college. This was a few years back, and while the technology has changed, the process has not. He shared with me that whenever there was an interaction with a student, it was recorded in one way or another in a manilla folder, so when the application arrived, it joined a cataloguing of visits to campus, inquiry cards completed at fairs, email exchanges with the reps, etc. Essentially, all manner of “demonstrated interest” (or DI) was kept on file and taken into account during the application review. However, if an application arrived and no materials existed for that particular student, the application was deemed a “phantom applicant” and placed in a red folder (instead of the manilla folder). Now I won’t go into the details about the ways in which this particular institution factored the paper-trail of DI into their application review given how varied this can be among different colleges, but suffice it to say that the students in the red folders began the application review process at a disadvantage compared to those who had demonstrated interest.

Now the mistake in hearing this is to manufacture and construct artificial mechanisms and reasons for demonstrating interest. As I share with my students, while I may not be able to give any secrets about how to guarantee admission into any particular schools, I can share unequivocally how not to be admitted to any institution: be disingenuous! The college admissions process mostly has a great sense of that which is genuine and that which is not. So, to be clear, I do not advocate demonstrating interest for the sake of demonstrating interest. Instead, I adhere strictly to a belief that good DI is merely good research.

In today’s day and age, the internet is our primary means for research, and some college websites are better than others. However, what it means to research a university is something that we, as educators, do not always establish with our students. What does it mean to research a school? Here’s a thought that I use… I encourage students to defer immediate, gut reactions when researching. It is not a light-switch, either on (yes) or off (no). Instead, I want students to consider it to be an accounting and balancing, more of the variety of a pros and cons listing. Unfortunately, what I have found is that a student will go to a website and find two or three things about a school — maybe even the elements of their criteria that initiated the search — and then stop researching. Instead, I ask students to withhold that final determination of yes/no in favor of a more thorough examination. What I ask is for them to come up with at least three pros and at least three cons. The diligent researcher might come up with 50 pros before she comes up with 3 cons; this school, then, might be a yes! Conversely, a student might come up with 8 cons before he finds that third pro; this one might be a no! In proceeding through this process, though, a student is really just deepening their search criteria by establishing which elements of a school are most important. In the end, though, the student needs to keep researching past their search criteria, to keep digging at what elements of a school are particularly important to them and which unique elements of specific schools really stand out.

However, coming back to the internet and demonstrated interest, at some point in the research process there will come a need to learn more. In an ideal world, the student would be able to visit each college of interest, but this is increasingly impossible. However, in lieu of going to the school for a formal visit and information session, the student should absolutely reach out to the trained professionals in the admission office to get their questions answered. It is true that there are plenty of institutions (e.g. USC, NYU) that do not track DI as part of their process; however, if a student’s outreach and connection with a school — the traditional domain of DI — are genuine and related to his or her active research process, regardless of whether the school tracks DI, the outreach benefits the student by providing the answers to their questions. Again, good DI is just good research.

In the end, when a student takes their search and research process seriously, there should be no concerns about DI, as their research should have led them to an effective demonstration, whether or not the individual institutions track it. Seen this way, the parable of the phantom applicant makes a bit more sense: the students in the red folders can be seen, through one lens, of begin poor researchers. So, ultimately, don’t be a phantom applicant! Be a good researcher!

College Counselor Cheatsheet: September

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If you missed last month’s post on our new College Counseling Cheatsheet, read more here to catch up.

In spending much of the past several years working with college counselors, the idea here is to share some “best practices” gleaned from many sources. As such, I am sharing here a “cheatsheet,” a daily 30-minute activity, reminder, or provocation for college counselors about something they might do today that you can integrate into your work calendar. The format is a CSV file, which you can easily upload into your own Google (or other) calendar, so that you can see right there in your calendar an idea for something you might do today.

After August’s test-run, we’ve made some adjustments for September based upon your feedback, which includes only providing activities during weekdays, leaving you alone on weekends.

Here’s the file for September. Try it out, and give me some feedback! Did I miss anything? Do you have any good ideas to share? Any thoughts? See below for instructions on how to proceed!

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Here’s how to make this work…

1. Download the CSV file for this month to your computer. (For this year, I will make a monthly file and post it here around the middle of the previous month, ideally. In the future, if this works for people, I’ll create one annual file as well.)

2. Open your Google Calendar and create a new Calendar by clicking the + next to “Other Calendars." (At this stage, I have searched online and found that there are parallel processes to import a CSV file into other calendars, such as iCal and Outlook; I’m choosing just to focus on Google here, though!)

3. Select “Create New Calendar” from the options provided.

4. On the subsequent page, name the calendar, provide a description, adjust for your time zone, and select “create calendar.” [There will be monthly uploads — this year — for the cheatsheet, so once you create this calendar once, you will not have to do it again as you can just import the downloads monthly to this calendar, which is a better idea than uploading them directly into your calendar, as we’ll show you later. Also, the items are all scheduled for 7-7:30am, but you can move them later.]

5. Now navigate back to your Google Calendar, and you will see your “Cheatsheet” calendar in the right-hand navigation bar. If you scroll-over it, you will see three dots to the right of it, which, when selected, will reveal a menu. Select “Settings and sharing.”

6. The next page you see will have “Cheatsheet” selected, but you need to move up to the “Import & export” option and select “Import.” Then choose the CSV file you previously downloaded and then be sure to select the proper “Cheatsheet” calendar in the “Add to calendar” section. This is important! Choose the correct calendar into which you want this file’s contents imported! Then, when you have the correct settings, select “Import.”

7. You should see a pop-up window appear with the total number of imported activities. Now, when you navigate back to your Google Calendar, you will see the items for the current month appear on your calendar. (Sometimes you may have to wait a few minutes for the imported items to appear; be patient.) When they do appear and you select an item, you will see a title and a description to explain that day’s task, and you may also see a link. Now, each item is scheduled for 7-:7:30am because that is most likely when I will attend to that task. I am a huge proponent of timeboxing, and so I will break my day up into tasks that need to get done around my scheduled appointments, so if 7-7:30am does not work, I will move the item to a time later in the day. (Just drag-and-drop it to free time!) Another tip here is that if you right-click on any item, you will see a window appear, and at the top of that window, you will see three dots. If you select the three dots, you can copy this item to your main calendar. This works well if you use scheduling software, as this process will make sure you are blocked off to do this work. And you can also drag the item to different times throughout your day to suit your needs and to accommodate your schedule. Put differently, if it isn’t blocked off on your calendar, then it won’t get done!

I also scheduled each item 7-7:30am because that is before my work day begins. Personally, on a weekly basis, typically on Sunday evenings, I’ll take a few minutes to look ahead at my schedule for the week and block off times to do the essential work of the coming week. For these cheatsheet items, all I have to do it add them to my calendar and then move them to where I want them in my days!

Of course, I created these items based on my own school’s schedule and practices, so you can always move items to different days to suit you and your purposes. For example, some of you might outsource your School Profile, so the dates I provide might be too early or too late for your needs. In this case, simply move this task to an appropriate day or time!

In the end, I hope these are helpful to others! However, as I mentioned before, I welcome feedback, especially in regards to things that don’t work, things that might be improved upon, and ideas that I haven’t included. Let me know your thoughts!

Establishing a Communication Strategy and Plan

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What do you need to communicate to whom on a monthly basis?

This is simple enough of a question, but as I work with counselors from across the globe, I am struck by how fundamental the routine return to this question must be. The work of a college counselor requires an enormous amount of planning, of course, but implementation hinges on successfully communicating that planning and programming regularly. Once the planning is done, how do you convey and share what needs to be done on a regular basis to ensure that the primary goal of awareness is being pursued?

There is an enormous amount of philosophy that must go into this component of the work. If it has not been considered previously, how much “hand-holding” you intend (or are expected) to do must be addressed. In this way, the intentionality of your program and philosophy must be taken into account. For example, do you work with freshmen (and/or sophomores)? If not, why not? If so, why? In either case, when and how do you communicate your stance on this matter to the students, their parents, your supervision, etc?

So, as you formulate your communication consider the following groups and sub-groups, keeping in mind that this is not a complete list and that there may be other constituencies or sub-groups that may require your attention:

  • Students

    • Seniors

    • Juniors

    • Sophomores

    • Freshmen

    • Middle-Schoolers

    • Lower-Schoolers (elementary)

  • Parents & Guardians

  • Faculty

    • Teachers writing letters of recommendation

    • Teachers teaching juniors/seniors

  • Administration & School Leadership

    • Working groups

    • Ad hoc committees

  • Trustees or School Board

  • Your Community

    • Local companies, groups, CBOs, etc.

    • Other college counselors, college offices, etc.

  • Colleges & Universities

    • College reps who might visit your campus

    • College reps who have visited

  • Alumni

Once it has been determined to whom your program must be communicated, it must also be considered which manner of communication would be best. Often there are parameters put in place by your school. For example, I have worked at schools where all communications to parents needed to be issued by the Communications Office in a weekly newsletter (ostensibly to minimize the number of individual messages a parent might receive and therefore, arguably, to increase the likelihood of their reading what was sent). These considerations aside, take the time to consider what medium would be best for each group. There is a digital divide at work where, for example, parents might respond better to email while students might respond better to Instagram. Will you choose one standard mode of communication (e.g. email) and ask for all parties to conform to your platform? Or will you diversify your communications to accommodate all consistencies?

Finally, how will you measure whether your communication plan is effective? For example, attendance at an event does not necessarily indicate successful communication as lack of attendance could be a function of scheduling conflicts or a plain lack of interest. So what metrics would you use to assess and evaluate your plan? Keep in mind that many communication platforms (from Facebook to mass emailing software to websites/blogs) can track open rates and click-through rates.

In the end, having a communication plan saves time, so considering putting one together!

2019 College Board Summer Institute Presentations

Transitioning to College: Academics

For most students, their preparation in high school has served them well as they move on to college. Some things will be familiar while others will be less so. Some coursework will be far more demanding that what was previously experienced, and some will be consistent with what was experienced in high school. That all being said, it is highly valuable to put time in now into thinking about how best to make the academic transition to college:

How are you ensuring that you will make the adjustment to college academics successfully?

  • What is the process for registering for courses at your college? Is the process different for freshmen?

  • What are the required courses or general education requirements for your college? How will you strategize getting them completed?

  • What resources does your school provide for choosing courses? Is there someone you could call or email with questions?

  • Do you know when you will be asked to register for courses? Be sure to look into this process in advance.

  • Alumni Advice: At bigger schools, there is often a rush to register, so make sure you know what your top choices are and what 2 or 3 back-ups will be in case you don’t get in. Be prepared for this, especially during your freshman year!

  • Have you thought about what courses you will take? Can you find a curriculum guide? If so, take some time to look through and make note of which courses you would like to take.

  • Are there freshman-only courses available? Often colleges will offer seminars or writing-intensive courses that are only available for freshmen to aid in the transition to college.

  • Alumni Advice: Take the freshman-only courses! They give you great foundations in getting to know expectations at your school, and you get to meet even more classmates.

  • At the beginning of the semester, is there an add/drop period or a “shopping” period while students figure out which courses are ideal for them?

  • Alumni Advice: If you don’t get the courses that you really want, be sure to attend the courses anyway during add/drop on top of the other courses in which you are enrolled and try to speak with the professor. Often, but not always, they have some power to get you into the course!

  • Have you thought about where you will study? Some students try not to work in their rooms while others try to do all of their work there. If not in your room, do you know the other spaces available? Libraries? Student centers? Study rooms?

  • What resources are available to you to assist with your academic performance? Often colleges will have writing centers, math support, other academic help desks, as well as study skill support centers. Some schools offer peer tutoring resources as well.

  • Will you have an academic advisor? What is his or her role? And when will you be assigned?

  • What will you do if you experience academic difficulties? What supports are available?

This piece is part of a series on “transitioning to college.” We encourage graduating seniors and their parents or guardians to engage in discussion on a weekly basis about these topics. If you have feedback or additional ideas or perspectives to share, please let us know so we can incorporate your thoughts into revisions of our posts.